Profiled Data

Data Solutions

  • Sponsored Telephone Survey Data
  • Lead Generation - Online
  • Lead Generation - Offline
  • Data Profiling
  • List Rental

Measuring Success

  • Data Planning
  • Direct Mailing Lists
  • Diverse Marketing Lists
  • Buying Agent
  • Client Database Building - Internal/External
  • Data Cleansing and Enhancement

Profiled Data

The ‘Pareto Principle’ states that ‘80% of your sales will come from 20% of your clients’.  Profiling gives you an opportunity to find ‘lookalikes’ from marketing databases that most closely resemble your ‘best’ customers.  This can be used in conjunction with data overlays to build highly responsive prospect databases for mailing, telemarketing and email campaigns.  The report will provide detailed statistical information and details on your customers, which will be vital for future purchasing of data and media space.